Sunday, March 4, 2007

On Internet Spider Bot is more popular than Spider Man

Search Engine Optimization (SEO) is a systematic, inexpensive, thought-intensive procedure that helps a website get a higher ranking in search engines. In simple words, effective SEO makes sure that your page appears within the top results. Have you ever wondered why your company, even as a market leader in its category, still happens to get buried twenty pages deep, in the Result pages of a Search Engine?. Even worse, unknown players sit on top of the results page, channelling thousands of Dollar’s in business away from you. You need help If not from Spiderman, then at least from a Spider Bot.

Getting on First Page, using related keywords on Google, Yahoo!, MSN, or Other such search engines. In this cyber age it is as effective a marketing tool as print and television advertising, if not more so.

At Internet World in May 2006, ProfitBySearch Ltd. (www.searchengine-optimization.net) presented a strong case for SEO through the success story of their client (www.travelmasti.com). As per Alexa rankings Travelmasti.com is ranked among the top 0.001% sites of the world, and this makes Travelmasti.com the most viewed travel website in India. Saghan Aggarwal Chief Executive Officer (CEO) TravelMasti Holiday Pvt Ltd Said, “I am totally amazed by the kind of rankings ProfitBySearch team has achieved for our Website, Traffic to our website has increased by 300% and we are presently getting more than 100,000 hits in a day.”

What makes ProfitBySearch different from other SEO Companies of the world is their confidence to define Ranking and Traffic Commitments prior to start of the project and the ability of their experienced Search team to deliver these commitments at an unprecedented average of 97%. Vipin Monga Chief Search Strategist at ProfitBysearch said, "My relationship with ProfitBySearch started 6 Years ago and during this term I have Successfully delivered rankings to more than 300 SEO projects, but even today Guaranteeing ranking Commitments is the toughest part of my profile as Search Engines keep modifying their algorithm all the time. Well it’s a challenge, and you need to be up to date with every aspect.”

We also suggested that while you would prefer to entrust the task of SEO to such experts, it still was advisable to know the basics of the process, so that you can collaborate with the SEO experts and also make sure that they are moving in the right direction. Head of Sales of ProfitBySearch UK Ltd stated “Cooperation from the client is very important. We initially expect clients to give us business inputs so that we understand their business better. This also helps us in doing keyword research for their project. After this initial input, we require clients to grant us FTP (File Transfer Protocol) access to their website. FTP access allows us to directly make changes to the site. In some cases (like banks and financial institutions) we cannot get FTP access due to security reasons. In those cases, we closely work with their webmasters and expect them to have a quick turn around time for our requests. We also like to get log file access to client websites. As noted above, it helps us generate a lot of statistics, which in turn helps us better understand the progress of the SEO campaign And finally, we expect our clients to cooperate in measuring their website sales on a month on-month basis, so that it helps measure the success of the complete SEO campaign. It helps us clearly define the picture, before and after.”

Remember that the only way to attract visitors to your site and keep them coming, is to provide really valuable content that delivers all the information that your customers might look for. With useful content and ethical, well-planned and well executed SEO, your site is bound to be a rocking success.

For More Information on Search Engine Optimization(SEO), Please Visit at- searchengine-optimization.net or profitbysearch.com.

2 comments:

Golf Around Scotland said...

Search Engine Positioning Services

Search engine positioning services will spotlight on what modifications you need to make in order to attain the top of a search engines result page. Being truthful, there are a number of techniques to achieve this.

There are two major types of search engine positioning services - search engine optimisation (SEO) and pay-per-click advertising (PPC).

Search Engine Optimisation is a process by which top position in search engine result pages can be achieved. SEO makes your site easier for search engines to find your site and index your content, such that when someone searches for keywords that recount to your website, your site is displayed on the search engines.

You can perk up your website's position on search engines by having content on your site that is fresh, unique and key-word-rich. Search engines crawl of sites with fresh and unique content, and such sites are ranked higher. Writing and submitting articles and Press Releases can also be very effectual in improving your position on search engines. Your articles and PR will have your website's URL, thus you will have many links pointing back to your site.

Directory submission is another strategy to help in attaining a better position in search engines. There are hundreds of "free" and "paid" directories online. One can have your site submitted to hundreds of great directories. There are many quality lists of directories that are regularly updated.

Forums are excellent resources for Internet "visibility" and discrete advertising. They also happen to be directed to a very "targeted market".

Pay Per Click (PPC) advertising is most widely used. The advertisers who offer maximum and prosper in attracting the most clicks get the top positions. Pay Per Click (PPC) advertising is most widely used. Some major PPC networks like Google's Ad Words and Ad Sense, value click and yahoo search marketing guarantees targeted traffic from major search engines.

The steps outlined above can assist you to get better the position of your website on search engines and aid you earn money form your online business. The higher your site is ranked, the more traffic you get.

Priyo Mukherjee said...

Value able comment Soumyo. This will help Newbies. Thanks a lot.